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Big Pink Bug Celebrates Barbie's 50th
March 10, 2009

Big Pink Bug Celebrates Barbie's 50th
Click on images for larger views.

To help celebrate Barbie's 50th birthday, Volkswagen is giving the iconic doll a big gift — a custom life-size pink New Beetle convertible.

Not only is the paint pink — but so are the interior, the engine cover and even the brake calipers behind the wheels.

Other features include a dipstick painted to resemble Barbie's favorite lipstick, motorized vanity in the trunk, and several rhinestone accents.

The cabrio looks right at home parked in the driveway of Barbie's life-size 3,500-square-foot Malibu mansion.

"Like the New Beetle, Barbie has made a remarkable impact on pop-culture history, and still remains a cultural icon today," said Laura Soave, a VW marketing manager.

VW had help from ABD Racing Werks, Katzkin Leather And Interiors, and FoamMolders to make the bug.

Supermodel Heidi Klum loves it and wants one — posing in a photo below.


     

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